Description: Morocco, located in North Africa, offers MBA students a unique blend of cultural richness and economic opportunities. With a diverse business landscape spanning sectors like tourism, agriculture, and manufacturing, it serves as a fascinating case study for market dynamics in the region. The country’s strategic location as a gateway between Europe and Africa also makes it an attractive destination for those interested in international trade and cross-border business strategies.

Destinations of Interest: 

  • Casablanca
  • Marrakech 

Relevant Industries:

  • Tourism & Hospitality 
  • Agriculture & Agribusiness 
  • Food & Beverage Manufacturing
  • Finance & Banking
  • Consumer Goods & Retail
  • Textile Manufacturing

Relevant Companies: 

  • Savola 
  • BMCE Bank
  • Maroc Telecom
  • Royal Air Maroc
  • OCP Group
  • Renault Maroc